Sustainability

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Marketing in 2024: What to watch out for

2024 promises to be a whirlwind of exciting new marketing strategies. Consumers are evolving faster than ever, and brands need to stay ahead of the curve to grab their attention. So, ditch the dusty old playbooks and get ready to embrace the future of marketing with these 5 marketing trends put together by the digital …

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Earth Month Update

Who said small businesses couldn’t make an impact? 🌍 💪 April is Earth Month, and we wanted to share with you an update on our sustainability efforts. At home Since we gave up our office during the pandemic, being more environmentally-friendly has become tied up with our own personal lives. From switching to more environmentally …

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Greenwashing – what is it and how to avoid it?

With Sustainability being arguably the hottest topic in marketing in recent years, we all know it’s important to consumers that companies, especially larger ones, are seen to be doing their bit for the planet. However, we can see that with a lot of the billion pound companies it seems they are shouting more about doing …

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The best Brighton businesses to help you live sustainably

We all know Brighton is full to the brim with vegan spots, vintage shops and many other miscellaneous green businesses, so to get in the spirit of world refill day 2022 (16th June) we thought we would whittle it down to our top 5! 1. The Gardener Cafe Run by ‘The real junk food project’ …

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